Monthly Archives: January 2015

Amazon and the psychology of price

How Amazon uses the psychology of price: http://recode.net/2015/01/13/how-amazon-tricks-you-into-thinking-it-always-has-the-lowest-prices/ I suspect the really clever part here – which the article glosses over – is how to know just which products will most influence customers’ assumptions about price. It’s easy enough to … Continue reading

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Reviewing by the prices

I always take a professional interest in the pricing of restaurants. I don’t expect restaurant reviewers to share my fascination. So I was very happy to see this review of Kappo Masa in the New York Times spend most of … Continue reading

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